Privacy Policy

1. Information We Collect

We collect the categories of data you choose to provide and those generated through your use of the Service. This includes:

1.1. Personal Information

• Name
• Email address
• Phone number
• Account credentials and profile settings
• Communication preferences and opt-in status

1.2. Client & Business Information You Enter

Because MAIRA is used by real estate professionals, you may choose to enter or sync:

• Client information (names, emails, phone numbers)
• Property details
• Notes, messages, tasks, and interactions
• Document drafts, summaries, and form inputs

You are responsible for ensuring you have the right to share this information.

1.3. Voice, Call, and Interaction Data

If you use voice or telephony features:

• Call audio
• Transcripts
• AI-generated summaries
• Metadata such as call duration, timestamps, device type

1.4. Calendar Data (Google Calendar Integration)

If you connect Google Calendar:

• Event titles, descriptions, times, attendees
• Calendar IDs and related metadata
• Event updates and deletions

We access only the calendars you grant permission for.

1.5. Usage & Technical Data

• IP address
• Browser type and device identifiers
• Log and audit data (timestamps, feature usage, errors)
• Interactions with the Service (buttons clicked, pages visited)

1.6. Advertising & Analytics Data

We use third-party advertising pixels and analytics tools, including LinkedIn Insight Tag, to:

• Measure the effectiveness of our advertising campaigns
• Build remarketing audiences (showing relevant ads to people who visited our site)
• Understand aggregate demographics of our website visitors
• Track conversions from ads to signups

These services may collect information such as your IP address, browser type, pages visited, and actions taken on our website. This data may be combined with data from other websites you visit to serve you personalized advertising.

LinkedIn Insight Tag: When you visit our website, LinkedIn may collect data about your visit for advertising and analytics purposes. LinkedIn's use of this data is governed by their Privacy Policy.

2. How We Use Your Information

We use your information solely to operate, maintain, and improve the Service. This includes:

• Scheduling, managing, and syncing appointments
• Providing AI-powered summaries, drafts, and recommendations
• Enhancing the assistant experience
• Sending technical notices and product updates
• Responding to support requests
• Preventing abuse, ensuring security, and maintaining audit trails
• Internal analytics to improve reliability and performance

AI Model Improvement

We may use de-identified and aggregated interaction data to improve MAIRA features and AI models.

We do not use Google Calendar data for general model training.

3. Google Calendar & Google API Services Compliance

Our use of Google Calendar data complies with Google's User Data Policy, including the Limited Use requirements.

Specifically:

• We access Google Calendar data only to provide the Service features you request.
• We do not sell or share Google user data with third parties.
• We do not combine Google data with other data for advertising or marketing.
• Human access to your Google data is extremely limited and only permitted for:
  • operating and maintaining the Service,
  • security or abuse prevention, or
  • when you request support.
• Disconnecting Google Calendar stops all future syncing.

4. Information Sharing

We do not sell or rent your personal information.

We only share data with:

4.1. Service Providers

Trusted vendors who help us operate the Service (e.g., hosting, support, analytics). They may access information only to perform services for us and must protect it.

4.2. Legal & Safety Requirements

We may disclose information to comply with laws, legal requests, or to protect our rights, users, or security.

4.3. Business Transfers

If REALLM Realty, Inc. is involved in a merger, acquisition, or asset sale, information may be transferred as part of that transaction.

5. Data Security

We employ technical and organizational safeguards, including:

• Encryption in transit and at rest
• Access controls and role-based permissions
• Audit logs and monitoring
• Regular security reviews

No system is completely secure, but we work to protect your information from unauthorized access or disclosure.

6. Data Retention & Deletion

We retain information:

• While your account is active
• And for a reasonable period afterward for legal, audit, or operational purposes

You may request deletion at any time by emailing:

team@trymaira.com

Upon deletion:

We remove or anonymize data unless retention is required by law or legitimate business needs (e.g., fraud prevention, audit logs).

7. Your Rights

Depending on your location, you may have rights to:

• Access your information
• Correct or update your information
• Request deletion
• Request data portability
• Opt out of marketing communications
• Opt out of targeted advertising and data sales (California residents - CCPA)

To exercise any of these rights, contact: team@trymaira.com

7.1. California Privacy Rights (CCPA)

If you are a California resident, you have the right to opt out of the "sale" or "sharing" of your personal information for targeted advertising purposes.

What this means: Our use of advertising pixels (like LinkedIn Insight Tag) may be considered a "sale" or "sharing" of data under California law, even though we don't receive money for it. These pixels allow third-party advertising platforms to collect information about your website visit.

How to opt out:

• In the MAIRA app, go to Settings → Privacy & Data and toggle "Do Not Sell My Personal Information"
• Email us at team@trymaira.com with the subject "CCPA Opt-Out Request"
• Use browser-based opt-outs: LinkedIn opt-out

When you opt out, we will stop loading advertising pixels on your browser. Note that this opt-out is device-specific and will be reset if you clear your cookies.

8. Children's Privacy

The Service is not intended for individuals under 18. We do not knowingly collect personal information from children.

9. International Access

The Service is operated in the United States. If you access it from outside the U.S., you consent to the transfer and processing of your data in the U.S.

10. Changes to This Policy

We may update this Privacy Policy. Changes take effect when posted. If material changes occur, we will notify you through the Service or by email.

11. Contact Us

If you have questions, contact us at:

team@trymaira.com